Remember, these texts were written in a standardised structure to enable accurate comparison. They aren't supposed to be campaign materials; they aren’t ‘sexy’ and don’t have rhetorical flourishes, they aim to communicate the key concepts of the frame.

Acting on climate change means working together.

The right action on climate change will lead to a society that meets our needs and benefits us all. It will mean us, in the UK, standing shoulder to shoulder with communities around the world that are already impacted by climate change.

Right now, the powerful elites are protecting their own interests at the expense of everyone else. They are financing and profiting from climate change. The impacts of climate change—sea level rise, wildlife loss, wildfires, extreme weather—fall hardest on the poorest people in the UK and around the world. Millions of people who are disadvantaged already—because of the country they were born in, the colour of their skin, how wealthy they are, their gender, age, ability or sexual orientation—will have this suffering increased by climate change. Their existing struggles will be made worse, because they have fewer resources and power to respond when climate change hits.

Solutions to climate change must involve giving power to local communities, instead of corporate and political elites. We must balance resources and power, moving them away from elites and towards those who are most impacted and most excluded. This means people working together and helping each other out, both in the UK and across the world. Action on climate change is critical if we care about justice. What is not often discussed is that there are more than enough resources to go around, we just need to share them out properly. Let’s work together for a better world.

Remember, these texts were written in a standardised structure to enable accurate comparison. They aren't supposed to be campaign materials; they aren’t ‘sexy’ and don’t have rhetorical flourishes, they aim to communicate the key concepts of the frame.

Acting on climate change means taking responsibility for the past.

The right action on climate change will lead to a better, more fair and equal world. It will mean the UK government and corporations taking responsibility for their past and current contribution to climate change.

But right now we are facing a huge vacuum of responsibility. The powerful elites are failing to address the climate debt they owe to many countries and communities around the world. The impacts of climate change—sea level rise, wildlife loss, wildfires, extreme weather—fall hardest on the people who are least responsible for causing climate change. Millions of people who have suffered from hundreds of years of exploitative systems—such as colonialism and capitalism—will have this suffering increased by climate change. For instance, places like Bangladesh and Nigeria had their resources taken by colonial powers and now they face frequent floods and polluted waters.

Solutions to climate change must include giving agency and compensation to those who are the least responsible but the most affected. UK leaders must take responsibility for our country’s track record on climate change, which dates back to the days of the industrial revolution, when 15% of the industrialised world emitted three times as many greenhouse gases as the rest of the world. It also dates back to the British empire, which took wealth out of its colonised countries. This must now be compensated. Action on climate change is critical if we care about taking responsibility for past wrongs. UK leaders need to do their fair share. Let’s make a better, more just world.

Remember, these texts were written in a standardised structure to enable accurate comparison. They aren't supposed to be campaign materials; they aren’t ‘sexy’ and don’t have rhetorical flourishes, they aim to communicate the key concepts of the frame.

We can act on climate change.

The right action on climate change will lead to a better, more caring and equal world. It will mean people taking action on a huge scale, and building imaginative alternatives.

But right now we are at a crossroads. The powerful elites are failing to do what is needed to address climate change, and can’t be relied on to decide our future. The impacts of climate change are being felt now and will continue. But we have the power to act.

Solutions to climate change already exist and are coming from people and communities all around the world, from energy democracy cooperatives in India and France, to tree planting or court cases forcing governments to act. If we embrace existing alternatives and draw on traditional practices we can reduce emissions and build a better society in the process. This is the moment we could change everything. Action on climate change is important if we care about our transforming society for both people and planet to thrive. The task before us is big, but the future is hopeful if we let people lead the way. Let’s make a better world.

Remember, these texts were written in a standardised structure to enable accurate comparison. They aren't supposed to be campaign materials; they aren’t ‘sexy’ and don’t have rhetorical flourishes, they aim to communicate the key concepts of the frame.

The climate crisis is an emergency.

The right action on the climate emergency will lead to a better world.

But right now we are facing a crisis of unprecedented scale. Human activity is causing irreversible harm to life on the planet. The catastrophic effects of the climate crisis—sea level rise, wildfires, extreme weather—are happening now. People are already being displaced, and dying from famine, heat stress, pollution-related illness, floods and crop failure. We are witnessing a wiping out of wildlife and are heading towards a mass extinction. Unless we act.

Solutions to the climate crisis must be proportionate to the scale of the problem, and they must be implemented now, as a matter of urgency. We must immediately reduce emissions and stop the harm we are causing the natural world. Action on this crisis is critical if we care about stopping disaster and protecting life on earth. The task before us is big, but we have dealt with emergencies before. Let’s make a better world.

Remember, these texts were written in a standardised structure to enable accurate comparison. They aren't supposed to be campaign materials; they aren’t ‘sexy’ and don’t have rhetorical flourishes, they aim to communicate the key concepts of the frame.

Why should we care about climate change? Because climate change is a crisis of personal freedom and self-determination on a massive scale.

Around the world, it is the people and communities who have done the least to cause climate change who are most affected by its impacts. Millions of people who already have less of a say in key decisions that affect them—because of the country they were born in, the colour of their skin, how wealthy they are, their gender, age, ability or sexual orientation —are only having their freedom further limited by climate change.

For instance, older women are already walking longer distances for clean water in places like Kenya, and don’t have the resources to solve this problem creatively, or develop new technology. And poorer people living on floodplains in the UK don’t necessarily have a choice about where they live, or the financial freedom to leave flood-risk areas. This strips people of their self-determination, and means they are even more affected by climate impacts. It should not just be those who are wealthy and powerful who have a voice in how we respond to climate change. Acting on climate change means ensuring the people who are affected by climate change more of a say.

Remember, these texts were written in a standardised structure to enable accurate comparison. They aren't supposed to be campaign materials; they aren’t ‘sexy’ and don’t have rhetorical flourishes, they aim to communicate the key concepts of the frame.

Why should we care about climate change? Because climate change is a crisis of equality and justice on a massive scale.

Around the world, it is the people and communities who have done the least to cause climate change who are most affected by its impacts. Millions of people who suffer inequalities already—because of the country they were born in, the colour of their skin, how wealthy they are, their gender, age, ability or sexual orientation—are only having these inequalities increased by climate change.

For instance, older women are already walking longer and longer distances for clean water in places like Kenya, whereas others can use a tap. And poorer people living on floodplains in the UK can’t get home insurance, or afford to move house, whereas wealthier people can. This is not fair or equal, and means these people are even more affected by climate impacts. It should not just be those who are wealthy and powerful who can afford to avoid the worst impacts of climate change. Acting on climate change means addressing these inequalities, both at home and around the world.

Remember, these texts were written in a standardised structure to enable accurate comparison. They aren't supposed to be campaign materials; they aren’t ‘sexy’ and don’t have rhetorical flourishes, they aim to communicate the key concepts of the frame.

Why should we care about climate change? Because climate change is a crisis of security and stability in the UK.

All across the UK people are having their homes destroyed by climate change. Worsening living conditions around the world mean that people being displaced, and some are coming to the UK. We are seeing people here, who have worked hard all their lives, having their livelihoods affected by flooding. And many people who are on the brink of survival not being able to afford to keep their families warm.

For instance, increased flooding, coast lines disappearing and the cost of fuel are all causing social unrest and resentment in the UK. And climate impacts around the world mean that people are already being displaced, and dying from famine, heat stress, pollution-related illness, floods and crop failure—which is likely to threaten our borders and national security. People deserve to feel safe and secure in their homes with their families, and not to suffer as a result of inaction on climate change. Acting on climate change means protecting the UK from external threats and protecting people’s homes and livelihoods.

Remember, these texts were written in a standardised structure to enable accurate comparison. They aren't supposed to be campaign materials; they aren’t ‘sexy’ and don’t have rhetorical flourishes, they aim to communicate the key concepts of the frame.

To understand the causes of climate change, it helps to think of the economy as a game. Climate change is a problem because rich elites have rigged the game so that they get to steal from the other players and face no consequence.

For a long time, hundreds of years, we have been playing by rules that are rigged to benefit some people at the expense of everyone else. This goes back to the start of colonialism, when elites in the UK played the global economy to extract resources and exploit people in countries they colonised for their own gain. Capitalism is a continuation of this same game, played by a rulebook that allows wealthy elites to continue stealing resources and exploiting everyone else for profit. It is these wealthier players who have polluted the planet, imposing debt and unfair trade deals on other players, and encouraging the explosion of damaging industries. These wealthier players are also more protected from the consequences of climate change because, again, the rules are stacked in their favour, while the poorer players are hardest hit.

To address climate change, we need to change the rules of the game.

Remember, these texts were written in a standardised structure to enable accurate comparison. They aren't supposed to be campaign materials; they aren’t ‘sexy’ and don’t have rhetorical flourishes, they aim to communicate the key concepts of the frame.

To understand the causes of climate change, it helps to think of the economy as being based on a bad blueprint. Climate change is a problem because rich architects created a blueprint for the economy that is socially and environmentally destructive.

For a long time, hundreds of years, we have been using an outdated blueprint which has designed the economy to benefit some people at the expense of others. This goes back to the start of colonialism, when elites in the UK drew up plans to extract resources and exploit people in colonised countries for their own gain. Capitalism is a version of the same blueprint, designed to allow its wealthy architects to continue stealing resources and exploiting others for profit. It is these wealthy architects who have polluted the planet, imposing debt and unfair trade deals on others, and encouraging the explosion of damaging industries. These architects are also more protected from the consequences of climate change because, again, they drew the blueprints to work in their favour, while the poorer people are hardest hit.

To address climate change, we need to run the economy by a new blueprint, designed by people rather than elites.

Remember, these texts were written in a standardised structure to enable accurate comparison. They aren't supposed to be campaign materials; they aren’t ‘sexy’ and don’t have rhetorical flourishes, they aim to communicate the key concepts of the frame.

To understand the causes of climate change, it helps to think of the economy as being like going out for a shared meal. Climate change is a problem because we have all been dining on the resources of the planet but we haven’t eaten equal amounts, and now when it comes to splitting the bill – the rich elites who have eaten the most are refusing to pay up.

This goes back to the start of colonialism, when elites in the UK stole food from the plates of people in colonies, leaving them without much to eat. Capitalism is a continuation of the same thing, with rich elites ordering more and more food, stealing from everyone’s plates and racking up a huge bill that they have no intention of paying. These wealthy elites are also more protected from the consequences of climate change because they have eaten more than their fair share of the world’s resources – which means they can continue to live comfortably.

To address climate change, we need to restructure our economy so that those who have eaten the most pay their fair share of the bill, and chip in for the people they stole food from.